{"id":2295,"date":"2023-03-16T12:26:48","date_gmt":"2023-03-16T10:26:48","guid":{"rendered":"https:\/\/scc-new.sfcbg.website\/?p=2295"},"modified":"2023-11-13T11:47:30","modified_gmt":"2023-11-13T09:47:30","slug":"za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel","status":"publish","type":"post","link":"https:\/\/scc-new.sfcbg.website\/en\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\/","title":{"rendered":"\u0417\u0430 \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0438\u0441\u0442\u0438\u043d\u0441\u043a\u0438 \u0434\u043e\u0431\u044a\u0440 \u0435 \u043d\u0443\u0436\u043d\u043e \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0441\u043c\u0435\u043b"},"content":{"rendered":"

\u0417\u0434\u0440\u0430\u0432\u0435\u0439, \u0414\u0435\u0441\u0438, \n\u0411\u043b\u0430\u0433\u043e\u0434\u0430\u0440\u0438\u043c \u0442\u0438 \u0437\u0430 \u0432\u044a\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0442\u0430 \u0434\u0430 \u0441\u0435 \u0432\u043a\u043b\u044e\u0447\u0438\u0448 \u0432 \u043d\u0430\u0448\u0430\u0442\u0430 \u0440\u0443\u0431\u0440\u0438\u043a\u0430 #SCCTALKS. \u041e\u0442 \u0434\u043e\u0441\u0442\u0430 \u0433\u043e\u0434\u0438\u043d\u0438 \u0441\u0438 \u0447\u0430\u0441\u0442 \u043e\u0442 \u043a\u043e\u0440\u043f\u043e\u0440\u0430\u0442\u0438\u0432\u043d\u0430\u0442\u0430 \u0435\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u0430 \u0432 \u0411\u044a\u043b\u0433\u0430\u0440\u0438\u044f \u0438 \u0435\u0434\u0432\u0430 \u043b\u0438 \u0438\u043c\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f, \u043a\u043e\u044f\u0442\u043e \u0434\u0430 \u043d\u0435 \u0441\u0435 \u0435 \u0441\u0432\u044a\u0440\u0437\u0430\u043b\u0430 \u0441 \u0432\u0430\u0441 \u0432 \u043e\u043f\u0438\u0442\u0438\u0442\u0435 \u0441\u0438 \u0434\u0430 \u0441\u044a\u0442\u0432\u043e\u0440\u0438 \u043d\u0435\u0449\u043e \u0445\u0443\u0431\u0430\u0432\u043e, \u0440\u0430\u0437\u043b\u0438\u0447\u043d\u043e \u0438 \u0438\u043c\u0438\u0434\u0436\u043e\u0432\u043e \u0437\u0430 \u0441\u0435\u0431\u0435 \u0441\u0438 \u043a\u0430\u0442\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u0435\u043d \u043f\u0440\u043e\u0434\u0443\u043a\u0442. \u041f\u0440\u0435\u0437 \u043f\u0440\u0438\u0437\u043c\u0430\u0442\u0430 \u043d\u0430 \u0432\u0440\u0435\u043c\u0435\u0442\u043e, \u043a\u0430\u043a \u0441\u0435 \u043f\u0440\u043e\u043c\u0435\u043d\u0438 \u0442\u0430\u0437\u0438 \u0435\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u0430? \u041a\u043e\u043b\u043a\u043e \u0432\u0440\u0435\u043c\u0435 \u043c\u0438\u043d\u0430 \u0438 \u043a\u0430\u043a\u0432\u043e \u0432\u0440\u0435\u043c\u0435 \u043c\u0438\u043d\u0430 \u043e\u0442 \u0432\u0430\u0448\u0435\u0442\u043e \u043d\u0430\u0447\u0430\u043b\u043e \u0434\u043e \u0441\u0435\u0433\u0430? \n<\/h4>\n\n\n\n

\u0417\u0434\u0440\u0430\u0432\u0435\u0439\u0442\u0435, \u0430\u0437 \u0441\u044a\u0449\u043e \u0431\u043b\u0430\u0433\u043e\u0434\u0430\u0440\u044f \u0437\u0430 \u043f\u043e\u043a\u0430\u043d\u0430\u0442\u0430 \u0434\u0430 \u0441\u0435 \u0432\u043a\u043b\u044e\u0447\u0430 \u0432\u044a\u0432 \u0432\u0430\u0448\u0430\u0442\u0430 \u0440\u0443\u0431\u0440\u0438\u043a\u0430 \u0438 \u0437\u0430 \u043e\u0446\u0435\u043d\u043a\u0430\u0442\u0430, \u043a\u043e\u044f\u0442\u043e \u0434\u0430\u0432\u0430\u0442\u0435 \u043d\u0430 \u043d\u0430\u0448\u0430\u0442\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f, \u043a\u0430\u0442\u043e \u043d\u0430\u043b\u043e\u0436\u0438\u043b \u0441\u0435 \u0444\u0430\u043a\u0442\u043e\u0440 \u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438\u044f \u0441\u0435\u043a\u0442\u043e\u0440.
\u041d\u0430\u0447\u0430\u043b\u043e\u0442o \u0437\u0430 \u043c\u0435\u043d \u0431\u0435\u0448\u0435 \u043f\u0440\u0435\u0434\u0438 20 \u0433\u043e\u0434\u0438\u043d\u0438. \u0417\u0430\u043f\u043e\u0447\u043d\u0430\u0445 \u043a\u0430\u0442\u043e \u0441\u0447\u0435\u0442\u043e\u0432\u043e\u0434\u0438\u0442\u0435\u043b, \u043d\u043e \u0431\u044a\u0440\u0437\u043e \u043e\u0441\u044a\u0437\u043d\u0430\u0445, \u0447\u0435 \u0441\u0438\u043b\u0430\u0442\u0430 \u043c\u0438 \u0435 \u0432 \u0441\u044a\u0437\u0434\u0430\u0432\u0430\u043d\u0435\u0442\u043e \u0432\u0440\u044a\u0437\u043a\u0438 \u0441 \u043a\u043b\u0438\u0435\u043d\u0442\u0438 \u0438 \u0442\u0430\u043a\u0430 \u0432\u0435\u0447\u0435 \u0433\u043e\u0434\u0438\u043d\u0438 \u043d\u0430\u0440\u0435\u0434. \u0422\u043e\u0432\u0430 \u0435 \u043c\u0430\u0433\u0438\u044f, \u043a\u043e\u044f\u0442\u043e \u0442\u0435 \u0437\u0430\u0432\u043b\u0430\u0434\u044f\u0432\u0430, \u043d\u043e \u0437\u0430 \u0434\u0430 \u044f \u0437\u0430\u043f\u0430\u0437\u0438\u0448, \u0442\u0440\u044f\u0431\u0432\u0430 \u0441\u0438\u043b\u043d\u043e \u0434\u0430 \u0432\u044f\u0440\u0432\u0430\u0448 \u0438 \u0434\u0430 \u043d\u0435 \u0441\u043f\u0438\u0440\u0430\u0448 \u0434\u0430 \u0441\u0435 \u0443\u0447\u0438\u0448, \u043e\u0442 \u0432\u0441\u0435\u043a\u0438 \u043a\u043e\u043b\u0435\u0433\u0430, \u043e\u0442 \u0432\u0441\u0435\u043a\u0438 \u043a\u043b\u0438\u0435\u043d\u0442, \u043e\u0442 \u0432\u0441\u044f\u043a\u0430 \u0441\u044a\u0437\u0434\u0430\u043b\u0430 \u0441\u0435 \u0441\u0438\u0442\u0443\u0430\u0446\u0438\u044f. <\/strong>\u041f\u043e\u0435\u043c\u0430\u0439\u043a\u0438 \u0442\u043e\u0437\u0438 \u043a\u0430\u0440\u0438\u0435\u0440\u0435\u043d \u043f\u044a\u0442, \u043e\u0441\u044a\u0437\u043d\u0430\u0445, \u0447\u0435 \u0442\u043e\u0432\u0430 \u0435 \u043c\u043e\u044f\u0442 \u043f\u043b\u0430\u043c\u044a\u043a \u0432 \u0436\u0438\u0432\u043e\u0442\u0430.<\/p>\n\n\n\n

\u0411\u0435\u0437\u0441\u043f\u043e\u0440\u0435\u043d \u0444\u0430\u043a\u0442 \u0435, \u0447\u0435 \u043f\u0440\u043e\u043c\u0435\u043d\u0438\u0442\u0435 \u043d\u0438 \u0440\u0430\u0437\u0432\u0438\u0432\u0430\u0442. \u041d\u044f\u043a\u043e\u0438 \u043e\u0442 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438\u0442\u0435 \u0441\u0430 \u0441\u043a\u043b\u043e\u043d\u043d\u0438 \u043d\u0430 \u0441\u0435\u0440\u0438\u043e\u0437\u043d\u0438 \u043f\u0440\u0435\u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u0438\u0440\u0430\u043d\u0438\u044f \u0438 \u043f\u0440\u043e\u044f\u0432\u044f\u0432\u0430\u0442 \u0433\u043e\u043b\u044f\u043c\u0430 \u0433\u044a\u0432\u043a\u0430\u0432\u043e\u0441\u0442 \u0432 \u0442\u0430\u043a\u0438\u0432\u0430 \u043f\u0435\u0440\u0438\u043e\u0434\u0438. \u041a\u0430\u043a\u0432\u0438 \u0441\u0430 \u0432\u0430\u0448\u0438\u0442\u0435 \u043d\u0430\u0431\u043b\u044e\u0434\u0435\u043d\u0438\u044f \u0437\u0430 \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0442\u0435 \u0442\u0430\u043a\u0438\u0432\u0430 \u043f\u0435\u0440\u0438\u043e\u0434\u0438 \u043d\u0430 \u043f\u0440\u043e\u043c\u0435\u043d\u0438? \u041f\u0440\u043e\u043c\u0435\u043d\u0438 \u043b\u0438 \u0441\u0435 \u0442\u044a\u0440\u0441\u0435\u043d\u0435\u0442\u043e \u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438\u0442\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438?<\/h4>\n\n\n\n

\u0420\u0430\u0437\u0431\u0438\u0440\u0430 \u0441\u0435, \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438\u044f\u0442 \u0431\u0438\u0437\u043d\u0435\u0441 \u0441\u0435 \u0440\u0430\u0437\u0432\u0438\u0432\u0430 \u043a\u0430\u043a\u0442\u043e \u0432\u0441\u0438\u0447\u043a\u0438 \u0441\u0444\u0435\u0440\u0438. \u0412\u0441\u0435 \u043f\u043e\u0432\u0435\u0447\u0435 \u0441\u0435 \u0440\u0430\u0437\u0432\u0438\u0432\u0430 \u043e\u043d\u043b\u0430\u0439\u043d \u0442\u044a\u0440\u0433\u043e\u0432\u0438\u044f\u0442\u0430. \u041d\u0438\u0435 \u0440\u0430\u0437\u043f\u043e\u043b\u0430\u0433\u0430\u043c\u0435 \u0441 \u0434\u0435\u0432\u0435\u0442 \u0441\u0430\u0439\u0442\u0430. \u0413\u044a\u0432\u043a\u0430\u0432\u043e\u0441\u0442 \u2013 \u0434\u0430. \u041f\u043e \u0432\u0440\u0435\u043c\u0435 \u043d\u0430 \u041a\u043e\u0432\u0438\u0434 \u043a\u0440\u0438\u0437\u0430\u0442\u0430, \u0442\u043e\u0432\u0430 \u0431\u0435 \u043d\u0430\u0439-\u0441\u0438\u043b\u043d\u043e\u0442\u043e \u043d\u0438 \u043e\u0440\u044a\u0436\u0438\u0435 \u0437\u0430 \u0441\u043f\u0440\u0430\u0432\u044f\u043d\u0435\u0442\u043e \u0441\u044a\u0441 \u0441\u044a\u0437\u0434\u0430\u043b\u0430\u0442\u0430 \u0441\u0435 \u0441\u0438\u0442\u0443\u0430\u0446\u0438\u044f. <\/strong><\/p>\n\n\n\n

\u041e\u0442\u043d\u043e\u0441\u043d\u043e \u043f\u0440\u043e\u043c\u0435\u043d\u0438\u0442\u0435 \u0432 \u0442\u044a\u0440\u0441\u0435\u043d\u0435\u0442\u043e \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 – \u0437\u0430\u0441\u0438\u043b\u0438 \u0441\u0435 \u0442\u044a\u0440\u0441\u0435\u043d\u0435\u0442\u043e \u043d\u0430 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u043d\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438, \u0431\u0443\u0442\u0438\u043b\u043a\u0430\u0442\u0430 \u043a\u0430\u0442\u043e \u0441\u0442\u0430\u043d\u0434\u0430\u0440\u0442\u0435\u043d \u043f\u0440\u043e\u0434\u0443\u043a\u0442 \u0441\u0435\u0433\u0430 \u043c\u043e\u0436\u0435 \u0434\u0430 \u0441\u0435 \u0441\u0440\u0435\u0449\u043d\u0435 \u0441 \u0438\u043d\u0434\u0438\u043a\u0430\u0442\u043e\u0440 \u043d\u0430 \u043a\u0430\u043f\u0430\u0447\u043a\u0430\u0442\u0430, \u043f\u043e\u043a\u0430\u0437\u0432\u0430\u0449 \u0442\u0435\u043c\u043f\u0435\u0440\u0430\u0442\u0443\u0440\u0430\u0442\u0430 \u043d\u0430 \u043d\u0430\u043f\u0438\u0442\u043a\u0430\u0442\u0430.<\/p>\n\n\n\n

\u041f\u0440\u0438 \u043f\u0438\u0448\u0435\u0449\u0438\u0442\u0435 \u0441\u0440\u0435\u0434\u0441\u0442\u0432\u0430 \u0441\u0435 \u043f\u043e\u044f\u0432\u0438 \u0432\u0435\u0447\u043d\u043e \u043f\u0438\u0448\u0435\u0449\u043e\u0442\u043e \u0441\u0440\u0435\u0434\u0441\u0442\u0432\u043e \u0441 \u043f\u0430\u0442\u0435\u043d\u0442\u043e\u0432\u0430\u043d \u0432\u0440\u044a\u0445 ETHERGRAF\u00ae \u043d\u0430 Pininfarina Segno, \u0447\u0438\u0439\u0442\u043e \u0435\u043a\u0441\u043a\u043b\u0443\u0437\u0438\u0432\u0435\u043d \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0438\u0442\u0435\u043b \u0441\u043c\u0435 \u043d\u0438\u0435 – \u041f\u0435\u043d \u0428\u043e\u043f \u0413\u0440\u0443\u043f<\/a>.<\/p>\n\n\n\n

\u041d\u0435\u043c\u0441\u043a\u0430\u0442\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f LAMY, \u043d\u0430 \u043a\u043e\u044f\u0442\u043e \u0441\u044a\u0449\u043e \u0441\u043c\u0435 \u0435\u043a\u0441\u043a\u043b\u0443\u0437\u0438\u0432\u0435\u043d \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0438\u0442\u0435\u043b \u0437\u0430 \u0411\u044a\u043b\u0433\u0430\u0440\u0438\u044f, \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0438 \u043d\u043e\u0432 \u043f\u0440\u043e\u0434\u0443\u043a\u0442. \u041a\u043e\u043c\u043f\u043b\u0435\u043a\u0442\u044a\u0442 \u0437\u0430 \u0434\u0438\u0433\u0438\u0442\u0430\u043b\u043d\u043e \u043f\u0438\u0441\u0430\u043d\u0435 LAMY safari all black, \u043f\u0440\u0435\u043e\u0434\u043e\u043b\u044f\u0432\u0430 \u043f\u0440\u043e\u043f\u0430\u0441\u0442\u0442\u0430 \u043c\u0435\u0436\u0434\u0443 \u0430\u043d\u0430\u043b\u043e\u0433\u043e\u0432\u0438\u044f \u0442\u0435\u0444\u0442\u0435\u0440 \u0438 \u043d\u0435\u043e\u0433\u0440\u0430\u043d\u0438\u0447\u0435\u043d\u0438\u044f \u0441\u0432\u044f\u0442 \u043d\u0430 \u0446\u0438\u0444\u0440\u043e\u0432\u043e\u0442\u043e \u043f\u0438\u0441\u0430\u043d\u0435.<\/p>\n\n\n\n

\u0421\u043b\u0435\u0434 \u0442\u043e\u043b\u043a\u043e\u0432\u0430 \u0433\u043e\u0434\u0438\u043d\u0438 \u043d\u0430 \u0434\u0438\u0433\u0438\u0442\u0430\u043b\u0438\u0437\u0430\u0446\u0438\u044f \u0438 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u0430\u0446\u0438\u044f \u043d\u0430 \u0432\u0441\u044f\u043a\u0430\u043a\u0432\u0438 \u043f\u0440\u043e\u0446\u0435\u0441\u0438 \u0438 \u043f\u0440\u0435\u0434\u043c\u0435\u0442\u0438 \u043e\u043a\u043e\u043b\u043e \u043d\u0430\u0441, \u0442\u0435\u0444\u0442\u0435\u0440\u044a\u0442 \u043e\u0449\u0435 \u043b\u0438 \u0435 \u043c\u043e\u0434\u0435\u0440\u0435\u043d? <\/h4>\n\n\n\n

\u0412\u044a\u043f\u0440\u0435\u043a\u0438 \u043d\u0430\u043f\u0440\u0435\u0434\u0432\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044f\u0442\u0430 \u0438\u0437 \u0446\u044f\u043b \u0441\u0432\u044f\u0442, \u0441\u044a\u0437\u0434\u0430\u0432\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u0438\u0437\u043a\u0443\u0441\u0442\u0432\u0435\u043d \u0438\u043d\u0442\u0435\u043b\u0435\u043a\u0442 \u0438 \u0437\u0430\u043c\u044f\u043d\u0430\u0442\u0430 \u043d\u0430 \u043f\u0435\u0447\u0430\u0442\u043d\u0438\u0442\u0435 \u0438\u0437\u0434\u0435\u043b\u0438\u044f \u0441 \u0434\u0438\u0433\u0438\u0442\u0430\u043b\u043d\u0438, \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435 \u0432\u0441\u0435 \u043e\u0449\u0435 \u0442\u044a\u0440\u0441\u044f\u0442 \u043a\u043b\u0430\u0441\u0438\u0447\u0435\u0441\u043a\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438. \u041f\u0440\u043e\u0434\u0443\u043a\u0442\u0438, \u043a\u043e\u0438\u0442\u043e \u0433\u043e\u0432\u043e\u0440\u044f\u0442 \u0441\u0430\u043c\u0438 \u043f\u043e \u0441\u0435\u0431\u0435 \u0441\u0438 \u0438 \u043a\u043e\u0438\u0442\u043e \u0432\u0438\u043d\u0430\u0433\u0438 \u0449\u0435 \u0431\u044a\u0434\u0430\u0442 \u201c\u043d\u0430 \u043c\u043e\u0434\u0430\u201d, \u0437\u0430\u0449\u043e\u0442\u043e \u043d\u0438\u0449\u043e \u043d\u0435 \u043c\u043e\u0436\u0435 \u0434\u0430 \u0437\u0430\u043c\u0435\u043d\u0438 \u0442\u0440\u0430\u0434\u0438\u0446\u0438\u043e\u043d\u043d\u0430\u0442\u0430 \u0438 \u0443\u0442\u0432\u044a\u0440\u0434\u0435\u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0430 \u0432\u0438\u0437\u0438\u044f.<\/strong><\/p>\n\n\n\n

\u041a\u0430\u043a \u0441\u0435 \u201e\u043e\u0442\u0433\u043b\u0435\u0436\u0434\u0430\u201c \u0435\u0434\u0438\u043d \u0431\u0438\u0437\u043d\u0435\u0441 \u0437\u0430 \u0442\u043e\u043b\u043a\u043e\u0432\u0430 \u0433\u043e\u0434\u0438\u043d\u0438? \u041f\u0440\u0435\u0434\u043f\u043e\u043b\u0430\u0433\u0430\u043c, \u0447\u0435 \u0449\u0435 \u043c\u0438 \u043a\u0430\u0436\u0435\u0448 \u2013 \u0441 \u043c\u043d\u043e\u0433\u043e \u043b\u044e\u0431\u043e\u0432 \u0438 \u043e\u0442\u0434\u0430\u0434\u0435\u043d\u043e\u0441\u0442, \u043a\u0430\u043a\u0442\u043e \u0434\u0435\u0446\u0430\u0442\u0430. \u0420\u0435\u0430\u043b\u043d\u043e, \u0437\u0430 \u0432\u0441\u0435\u043a\u0438 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u0435\u043c\u0430\u0447 \u0431\u0438\u0437\u043d\u0435\u0441\u044a\u0442 \u0435 \u043d\u0435\u0433\u043e\u0432\u043e \u0434\u0435\u0442\u0435 \u0438 \u0432\u0441\u0435\u043a\u0438 \u043e\u0442 \u043d\u0430\u0441 \u0432\u043b\u0430\u0433\u0430 \u043c\u043d\u043e\u0433\u043e \u0435\u043c\u043e\u0446\u0438\u0438 \u0432 \u043d\u0435\u0433\u043e\u0432\u043e\u0442\u043e \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u0435. \u041d\u043e, \u0437\u0430 \u0441\u044a\u0436\u0430\u043b\u0435\u043d\u0438\u0435, \u0431\u0438\u0437\u043d\u0435\u0441\u0438\u0442\u0435 \u0441\u0430 \u043c\u043d\u043e\u0433\u043e \u043f\u043e-\u0437\u0430\u0432\u0438\u0441\u0438 \u0438 \u043f\u043e\u0432\u043b\u0438\u044f\u043d\u0438 \u043e\u0442 \u0432\u0441\u044f\u043a\u0430\u043a\u0432\u0438 \u0432\u044a\u043d\u0448\u043d\u0438 \u0444\u0430\u043a\u0442\u043e\u0440\u0438, \u0438\u043a\u043e\u043d\u043e\u043c\u0438\u0447\u0435\u0441\u043a\u0438 \u0444\u0430\u043a\u0442\u043e\u0440\u0438, \u0440\u0430\u0437\u043b\u0438\u0447\u043d\u0438 \u0441\u044a\u0431\u0438\u0442\u0438\u044f \u0438 \u0434\u0440\u0443\u0433\u0438 \u043e\u0431\u0441\u0442\u043e\u044f\u0442\u0435\u043b\u0441\u0442\u0432\u0430, \u043a\u043e\u0438\u0442\u043e \u043d\u044f\u043a\u043e\u0433\u0430 \u0441\u0430 \u0434\u043e\u0440\u0438 \u0444\u043e\u0440\u0441\u043c\u0430\u0436\u043e\u0440\u043d\u0438. \u041a\u0430\u043a \u0441\u0435 \u201e\u043e\u0442\u0433\u043b\u0435\u0436\u0434\u0430\u201c \u0435\u0434\u0438\u043d \u0431\u0438\u0437\u043d\u0435\u0441 \u043f\u043e\u0432\u0435\u0447\u0435 \u043e\u0442 20 \u0433\u043e\u0434\u0438\u043d\u0438? \u0418\u043c\u0430 \u043b\u0438 \u0442\u0430\u0439\u043d\u0430?<\/h4>\n\n\n\n

\u041f\u0440\u0430\u0432\u0438 \u0441\u0442\u0435, \u0437\u0430 \u0434\u0430 \u0441\u0438 \u043d\u0430\u0438\u0441\u0442\u0438\u043d\u0430 \u0443\u0441\u043f\u0435\u0448\u0435\u043d \u0435 \u043d\u0443\u0436\u043d\u043e \u0434\u0430 \u0433\u043b\u0435\u0434\u0430\u0448 \u0432\u044a\u0440\u0445\u0443 \u0431\u0438\u0437\u043d\u0435\u0441\u0430 \u043a\u0430\u0442\u043e \u0441\u0432\u043e\u0435 \u0434\u0435\u0442\u0435. \u041d\u0443\u0436\u043d\u0438 \u0441\u0430 \u0443\u0441\u0438\u043b\u0438\u044f, \u0431\u0435\u0437\u0441\u044a\u043d\u043d\u0438 \u043d\u043e\u0449\u0438, \u0431\u0435\u0437\u043a\u0440\u0430\u0439\u043d\u0438 \u043f\u0440\u0435\u0433\u043e\u0432\u043e\u0440\u0438, \u043e\u0442\u0434\u0430\u0434\u0435\u043d\u043e\u0441\u0442 \u0438 \u0440\u0430\u0437\u0431\u0438\u0440\u0430 \u0441\u0435, \u043b\u044e\u0431\u043e\u0432 \u043a\u044a\u043c \u0442\u043e\u0432\u0430, \u043a\u043e\u0435\u0442\u043e \u0433\u0440\u0430\u0434\u0438\u0448. \u0417\u0430 \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0438\u0441\u0442\u0438\u043d\u0441\u043a\u0438 \u0434\u043e\u0431\u044a\u0440 \u0432 \u0442\u043e\u0437\u0438 \u0431\u0438\u0437\u043d\u0435\u0441, \u0435 \u043d\u0443\u0436\u043d\u043e \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0441\u043c\u0435\u043b \u0438 \u0434\u043e\u0440\u0438 \u043b\u0435\u043a\u043e \u043b\u0443\u0434.<\/strong> \u0417\u0430\u0449\u043e\u0442\u043e \u0437\u0430 \u0434\u0430 \u0431\u044a\u0434\u0435\u043c \u0443\u0441\u043f\u0435\u0448\u043d\u0438, \u043d\u0435 \u0435 \u043d\u0443\u0436\u043d\u043e \u0441\u0430\u043c\u043e \u0434\u0430 \u0440\u0430\u0437\u0431\u0438\u0440\u0430\u043c\u0435 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u0438 \u0442\u044a\u0440\u0433\u043e\u0432\u0438\u044f, \u043d\u0443\u0436\u043d\u043e \u0435 \u0438 \u0434\u0430 \u0432\u044f\u0440\u0432\u0430\u043c\u0435 \u0431\u0435\u0437\u0433\u0440\u0430\u043d\u0438\u0447\u043d\u043e \u0432 \u043d\u0430\u0448\u0438\u0442\u0435 \u0432\u044a\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438.<\/p>\n\n\n\n

\u0418\u043c\u0430\u0442\u0435 \u043e\u0444\u0438\u0441 \u0432 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f, \u043a\u0430\u043a \u0441\u0435 \u0440\u0435\u0448\u0438\u0445\u0442\u0435 \u043d\u0430 \u0442\u0430\u0437\u0438 \u043a\u0440\u0430\u0447\u043a\u0430, \u043a\u043e\u0433\u0430 \u0441\u0435 \u0440\u0435\u0448\u0438\u0445\u0442\u0435? \u041a\u0430\u043a \u043f\u0440\u043e\u0442\u0435\u0447\u0435 \u0446\u0435\u043b\u0438\u044f \u043f\u0440\u043e\u0446\u0435\u0441 \u0432 \u0442\u0430\u0437\u0438 \u043f\u043e\u0441\u043e\u043a\u0430 \u2013 \u0434\u0430 \u0438\u0437\u043b\u0435\u0437\u0435\u0442\u0435 \u0438\u0437\u0432\u044a\u043d \u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u0435 \u043d\u0430 \u0411\u044a\u043b\u0433\u0430\u0440\u0438\u044f? <\/h4>\n\n\n\n

\u0422\u043e\u0432\u0430 \u0435 \u043d\u0430\u0448\u0430 \u0441\u0442\u0430\u0440\u0430 \u043c\u0435\u0447\u0442\u0430. \u0429\u0435 \u0412\u0438 \u043e\u0442\u0433\u043e\u0432\u043e\u0440\u044f \u0441 \u0435\u0434\u043d\u0430 \u043c\u0438\u0441\u044a\u043b \u0437\u0430 \u043a\u044a\u0441\u043c\u0435\u0442\u0430 \u0438 \u043f\u0440\u043e\u0444\u0435\u0441\u0438\u043e\u043d\u0430\u043b\u043d\u043e\u0442\u043e \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u0435, \u0430 \u0438\u043c\u0435\u043d\u043d\u043e, \u0442\u043e\u0432\u0430 \u0435 \u0442\u043e\u0437\u0438 \u043c\u043e\u043c\u0435\u043d\u0442, \u0432 \u043a\u043e\u0439\u0442\u043e \u0432\u044a\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0442\u0430 \u0441\u0440\u0435\u0449\u0430 \u043e\u043f\u0438\u0442\u0430. \u0422\u0430\u043a\u0430 \u0441\u0435 \u043e\u0441\u044a\u0449\u0435\u0441\u0442\u0432\u0438 \u0438 \u0442\u043e\u0432\u0430 \u043d\u0430\u0448\u0435 \u043d\u0430\u0447\u0438\u043d\u0430\u043d\u0438\u0435. \u041e\u0444\u0438\u0441\u044a\u0442 \u0441\u0435 \u043d\u0430\u043c\u0438\u0440\u0430 \u0432 \u0414\u044e\u0441\u0435\u043b\u0434\u043e\u0440\u0444 \u0438 \u0441\u0442\u0430\u0440\u0442\u0438\u0440\u0430 \u0432 \u043d\u0430\u0447\u0430\u043b\u043e\u0442\u043e \u043d\u0430 \u044f\u043d\u0443\u0430\u0440\u0438 \u0442\u0430\u0437\u0438 \u0433\u043e\u0434\u0438\u043d\u0430. \u0412\u0435\u0447\u0435 \u043c\u043e\u0436\u0435\u043c \u0434\u0430 \u0441\u0435 \u043f\u043e\u0445\u0432\u0430\u043b\u0438\u043c \u0438 \u0441 \u043f\u044a\u0440\u0432\u0438\u0442\u0435 \u043f\u043e\u0440\u044a\u0447\u043a\u0438.<\/p>\n\n\n\n

Sales Club Conference \u0441\u0435 \u0434\u0432\u0438\u0436\u0438 \u043f\u043e\u0434 \u0441\u043b\u043e\u0433\u0430\u043d\u0430 \u201e\u041e\u0442 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u0435\u043c\u0430\u0447\u0438 \u0437\u0430 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u0435\u043c\u0430\u0447\u0438\u201c \u0438 \u043e\u0441\u043d\u043e\u0432\u043d\u0430\u0442\u0430 \u043d\u0438 \u0438\u0434\u0435\u044f \u0435 \u0434\u0430 \u0441\u0438 \u043f\u043e\u043c\u0430\u0433\u0430 \u0441 \u0435\u043a\u0441\u043f\u0435\u0440\u0442\u0438\u0437\u0430. \u0421\u0442\u0440\u0435\u043c\u0435\u0436\u044a\u0442 \u043d\u0438 \u0435 \u0434\u0430 \u0431\u044a\u0434\u0435\u043c \u0430\u0434\u0435\u043a\u0432\u0430\u0442\u043d\u0438 \u043d\u0430 \u0431\u0438\u0437\u043d\u0435\u0441 \u0441\u0440\u0435\u0434\u0430\u0442\u0430 \u0438 \u0434\u0430 \u0441 \u0432\u0440\u0435\u043c\u0435\u0442\u043e \u0434\u0430 \u0441\u044a\u0437\u0434\u0430\u0434\u0435\u043c \u043e\u0431\u0449\u043d\u043e\u0441\u0442, \u0432 \u043a\u043e\u044f\u0442\u043e \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u0435\u043c\u0430\u0447\u0438\u0442\u0435 \u0434\u0430 \u0441\u0435 \u0447\u0443\u0432\u0441\u0442\u0432\u0430\u0442 \u0443\u044e\u0442\u043d\u043e. \u0418\u043c\u0430 \u043b\u0438 \u043d\u0443\u0436\u0434\u0430 \u0431\u044a\u043b\u0433\u0430\u0440\u0441\u043a\u0430\u0442\u0430 \u0431\u0438\u0437\u043d\u0435\u0441 \u0435\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u0430 \u043e\u0442 \u043e\u0431\u0435\u0434\u0438\u043d\u044f\u0432\u0430\u043d\u0435? \u041f\u043e\u0432\u0435\u0447\u0435 \u0441\u0438 \u043f\u043e\u043c\u0430\u0433\u0430\u043c\u0435 \u0438\u043b\u0438 \u043f\u043e-\u0441\u043a\u043e\u0440\u043e \u0441\u0435 \u0434\u0435\u0431\u043d\u0435\u043c \u043a\u0430\u0442\u043e \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u0438? \u041c\u043e\u0436\u0435\u043c \u043b\u0438 \u0434\u0430 \u043e\u0431\u0440\u0438\u0441\u0443\u0432\u0430\u043c\u0435 \u0435\u0434\u0438\u043d \u043e\u0431\u0440\u0430\u0437 \u0441 \u0442\u0435\u0431 \u043d\u0430 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u0435\u043c\u0430\u0447\u044a\u0442, \u043a\u043e\u0439\u0442\u043e \u0438\u0434\u0432\u0430 \u043f\u0440\u0438 \u0442\u0435\u0431 \u043a\u0430\u0442\u043e \u043a\u043b\u0438\u0435\u043d\u0442? <\/h4>\n\n\n\n

\u0420\u0430\u0437\u0431\u0438\u0440\u0430 \u0441\u0435, \u0447\u0435 \u043e\u0431\u0435\u0434\u0438\u043d\u0435\u043d\u0438 \u0449\u0435 \u043f\u043e\u0441\u0442\u0438\u0433\u043d\u0435\u043c \u043f\u043e\u0432\u0435\u0447\u0435 \u0438 \u0442\u043e\u0432\u0430 \u043d\u0435 \u0435 \u043a\u043b\u0438\u0448\u0435. \u041f\u0440\u0438\u043c\u0435\u0440 \u0437\u0430 \u0442\u043e\u0432\u0430 \u0435 \u0438 Sales Club. \u0421\u044a\u0437\u0434\u0430\u043b\u0430\u0442\u0430 \u0441\u0435 \u043e\u0431\u0449\u043d\u043e\u0441\u0442 \u0432\u0435\u0447\u0435 \u0434\u0430\u0432\u0430 \u0441\u0432\u043e\u0438\u0442\u0435 \u0440\u0435\u0437\u0443\u043b\u0442\u0430\u0442\u0438. \u041d\u0430\u043f\u0440\u0430\u0432\u0438\u0445\u043c\u0435 \u043d\u044f\u043a\u043e\u043b\u043a\u043e \u0441\u0440\u0435\u0449\u0438, \u043a\u043e\u0438\u0442\u043e \u0434\u043e\u043a\u0430\u0437\u0430\u0445\u0430 \u0442\u043e\u0432\u0430 \u0442\u0432\u044a\u0440\u0434\u0435\u043d\u0438\u0435 \u0438 \u0441\u0435 \u0440\u0430\u0434\u0432\u0430\u043c, \u0447\u0435 \u0432\u0441\u0435 \u043f\u043e\u0432\u0435\u0447\u0435 \u043f\u0430\u0440\u0442\u043d\u044c\u043e\u0440\u0438 \u0432\u044f\u0440\u0432\u0430\u0442 \u0432 \u0443\u0441\u043f\u0435\u0445\u0430 \u043d\u0430 \u0442\u043e\u0432\u0430 \u043d\u0430\u0447\u0438\u043d\u0430\u043d\u0438\u0435.
\u041f\u0440\u0435\u0434\u043f\u0440\u0438\u0435\u043c\u0430\u0447\u044a\u0442 \u2013 \u043a\u043b\u0438\u0435\u043d\u0442, \u043c\u043d\u043e\u0433\u043e \u0448\u0430\u0440\u0435\u043d \u0441\u0432\u044f\u0442 \u0441\u0440\u0435\u0449\u043d\u0430\u0445 \u0438 \u043d\u044f\u043c\u0430 \u043a\u0430\u043a \u0434\u0430 \u043e\u0431\u0440\u0438\u0441\u0443\u0432\u0430\u043c \u0435\u0434\u0438\u043d\u0435\u043d \u043e\u0431\u0440\u0430\u0437. <\/strong>\u0418\u043c\u0430 \u043c\u043d\u043e\u0433\u043e \u043b\u043e\u044f\u043b\u043d\u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u0438, \u0441 \u043a\u043e\u0438\u0442\u043e \u0435 \u0443\u0434\u043e\u0432\u043e\u043b\u0441\u0442\u0432\u0438\u0435 \u0434\u0430 \u0440\u0430\u0431\u043e\u0442\u0438\u043c. \u0417\u0430 \u0434\u0440\u0443\u0433\u0438\u044f \u0442\u0438\u043f \u043f\u043e-\u0434\u043e\u0431\u0440\u0435 \u0434\u0430 \u0437\u0430\u043c\u044a\u043b\u0447\u0438\u043c, \u0432\u0441\u0435\u043a\u0438 \u0432 \u0441\u0432\u043e\u044f \u0431\u0438\u0437\u043d\u0435\u0441 \u0441\u0435 \u0435 \u0441\u0440\u0435\u0449\u0430\u043b \u0441 \u0442\u044f\u0445.<\/p>\n\n\n\n

\u041a\u0430\u043a\u044a\u0432 \u0441\u044a\u0432\u0435\u0442 \u0431\u0438 \u0434\u0430\u043b\u0430 \u043d\u0430 \u043e\u0431\u0449\u043d\u043e\u0441\u0442\u0442\u0430 \u0437\u0430 \u0442\u043e\u0432\u0430, \u043a\u043e\u0435\u0442\u043e \u043d\u0438 \u043f\u0440\u0435\u0434\u0441\u0442\u043e\u0438 \u043f\u0440\u0435\u0437 2023 \u0433\u043e\u0434\u0438\u043d\u0430 \u043a\u0430\u0442\u043e \u0434\u0438\u043d\u0430\u043c\u0438\u043a\u0430? <\/h4>\n\n\n\n

\u0412\u044f\u0440\u0432\u0430\u043c, \u0447\u0435 \u0441 \u043e\u0431\u0449\u0438 \u0443\u0441\u0438\u043b\u0438\u044f \u0449\u0435 \u043f\u0440\u043e\u0434\u044a\u043b\u0436\u0438\u043c \u0434\u0430 \u043d\u0430\u0434\u0433\u0440\u0430\u0436\u0434\u0430\u043c\u0435 \u0443\u0441\u043f\u0435\u0445\u0438\u0442\u0435 \u043d\u0438, \u0434\u0430 \u0441\u0435 \u0443\u0447\u0438\u043c \u0435\u0434\u043d\u0438 \u043e\u0442 \u0434\u0440\u0443\u0433\u0438 \u0438 \u0434\u0430 \u0441\u0438 \u043f\u043e\u043c\u0430\u0433\u0430\u043c\u0435. \u041a\u0430\u0442\u043e \u0447\u0430\u0441\u0442 \u043e\u0442 Pen Shop Group<\/a>, \u0432\u0438\u0436\u0434\u0430\u043c \u0431\u044a\u0434\u0435\u0449\u0435, \u043a\u043e\u0435\u0442\u043e \u043a\u0440\u0438\u0435 \u0443\u0441\u043f\u0435\u0445\u0438 \u0438 \u0438\u0437\u0432\u044a\u043d \u0433\u0440\u0430\u043d\u0438\u0446\u0438\u0442\u0435 \u043d\u0430 \u043f\u043e\u0437\u043d\u0430\u0442\u043e\u0442\u043e.<\/p>","protected":false},"excerpt":{"rendered":"

\u0422\u043e\u0432\u0430 \u0435 \u043c\u0430\u0433\u0438\u044f, \u043a\u043e\u044f\u0442\u043e \u0442\u0435 \u0437\u0430\u0432\u043b\u0430\u0434\u044f\u0432\u0430, \u043d\u043e \u0437\u0430 \u0434\u0430 \u044f \u0437\u0430\u043f\u0430\u0437\u0438\u0448, \u0442\u0440\u044f\u0431\u0432\u0430 \u0441\u0438\u043b\u043d\u043e \u0434\u0430 \u0432\u044f\u0440\u0432\u0430\u0448 \u0438 \u0434\u0430 \u043d\u0435 \u0441\u043f\u0438\u0440\u0430\u0448 \u0434\u0430 \u0441\u0435 \u0443\u0447\u0438\u0448, \u043e\u0442 \u0432\u0441\u0435\u043a\u0438 \u043a\u043e\u043b\u0435\u0433\u0430, \u043e\u0442 \u0432\u0441\u0435\u043a\u0438 \u043a\u043b\u0438\u0435\u043d\u0442, \u043e\u0442 \u0432\u0441\u044f\u043a\u0430 \u0441\u044a\u0437\u0434\u0430\u043b\u0430 \u0441\u0435 \u0441\u0438\u0442\u0443\u0430\u0446\u0438\u044f.<\/p>","protected":false},"author":1,"featured_media":3315,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[26],"tags":[],"class_list":["post-2295","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-scctalks"],"yoast_head":"\n\u0417\u0430 \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0438\u0441\u0442\u0438\u043d\u0441\u043a\u0438 \u0434\u043e\u0431\u044a\u0440 \u0435 \u043d\u0443\u0436\u043d\u043e \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0441\u043c\u0435\u043b - SCCTalks<\/title>\n<meta name=\"description\" content=\"\u0414\u0435\u0441\u0438\u0441\u043b\u0430\u0432\u0430 \u0411\u043e\u0440\u0438\u0441\u043e\u0432\u0430 \u043e\u0442 Pen Shop Group \u0441\u043f\u043e\u0434\u0435\u043b\u044f \u0437\u043d\u0430\u0447\u0435\u043d\u0438\u0435\u0442\u043e \u043d\u0430 \u0438\u043c\u0438\u0434\u0436\u0430 \u0437\u0430 \u0432\u0441\u0435\u043a\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442 \u043a\u0430\u043a\u0442\u043e \u0438 \u0441\u044a\u0432\u0435\u0442\u0438 \u0437\u0430 \u0441\u0442\u0430\u0440\u0442 \u0438 \u0443\u0441\u043f\u0435\u0448\u043d\u043e \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u0435 \u043d\u0430 \u0431\u0438\u0437\u043d\u0435\u0441\u0430.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u0417\u0430 \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0438\u0441\u0442\u0438\u043d\u0441\u043a\u0438 \u0434\u043e\u0431\u044a\u0440 \u0435 \u043d\u0443\u0436\u043d\u043e \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0441\u043c\u0435\u043b\" \/>\n<meta property=\"og:description\" content=\"\u0414\u0435\u0441\u0438\u0441\u043b\u0430\u0432\u0430 \u0411\u043e\u0440\u0438\u0441\u043e\u0432\u0430 \u043e\u0442 Pen Shop Group \u0441\u043f\u043e\u0434\u0435\u043b\u044f \u0437\u043d\u0430\u0447\u0435\u043d\u0438\u0435\u0442\u043e \u043d\u0430 \u0438\u043c\u0438\u0434\u0436\u0430 \u0437\u0430 \u0432\u0441\u0435\u043a\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442 \u043a\u0430\u043a\u0442\u043e \u0438 \u0441\u044a\u0432\u0435\u0442\u0438 \u0437\u0430 \u0441\u0442\u0430\u0440\u0442 \u0438 \u0443\u0441\u043f\u0435\u0448\u043d\u043e \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u0435 \u043d\u0430 \u0431\u0438\u0437\u043d\u0435\u0441\u0430.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/scc-new.sfcbg.website\/en\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\/\" \/>\n<meta property=\"og:site_name\" content=\"Sales Club Conference 2025\" \/>\n<meta property=\"article:published_time\" content=\"2023-03-16T10:26:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-11-13T09:47:30+00:00\" \/>\n<meta name=\"author\" content=\"r_terzieva\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/scc-new.sfcbg.website\/wp-content\/uploads\/2023\/03\/desislava-interview-featured-image-2-1.png\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"r_terzieva\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\\\/\"},\"author\":{\"name\":\"r_terzieva\",\"@id\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/#\\\/schema\\\/person\\\/ccba62fdbbd91df65b80167f11d052b9\"},\"headline\":\"\u0417\u0430 \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0438\u0441\u0442\u0438\u043d\u0441\u043a\u0438 \u0434\u043e\u0431\u044a\u0440 \u0435 \u043d\u0443\u0436\u043d\u043e \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0441\u043c\u0435\u043b\",\"datePublished\":\"2023-03-16T10:26:48+00:00\",\"dateModified\":\"2023-11-13T09:47:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\\\/\"},\"wordCount\":857,\"image\":{\"@id\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/desislava-interview-featured-image-2-1.png\",\"articleSection\":[\"#SCCtalks\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\\\/\",\"url\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\\\/\",\"name\":\"\u0417\u0430 \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0438\u0441\u0442\u0438\u043d\u0441\u043a\u0438 \u0434\u043e\u0431\u044a\u0440 \u0435 \u043d\u0443\u0436\u043d\u043e \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0441\u043c\u0435\u043b - SCCTalks\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/desislava-interview-featured-image-2-1.png\",\"datePublished\":\"2023-03-16T10:26:48+00:00\",\"dateModified\":\"2023-11-13T09:47:30+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/#\\\/schema\\\/person\\\/ccba62fdbbd91df65b80167f11d052b9\"},\"description\":\"\u0414\u0435\u0441\u0438\u0441\u043b\u0430\u0432\u0430 \u0411\u043e\u0440\u0438\u0441\u043e\u0432\u0430 \u043e\u0442 Pen Shop Group \u0441\u043f\u043e\u0434\u0435\u043b\u044f \u0437\u043d\u0430\u0447\u0435\u043d\u0438\u0435\u0442\u043e \u043d\u0430 \u0438\u043c\u0438\u0434\u0436\u0430 \u0437\u0430 \u0432\u0441\u0435\u043a\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442 \u043a\u0430\u043a\u0442\u043e \u0438 \u0441\u044a\u0432\u0435\u0442\u0438 \u0437\u0430 \u0441\u0442\u0430\u0440\u0442 \u0438 \u0443\u0441\u043f\u0435\u0448\u043d\u043e \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u0435 \u043d\u0430 \u0431\u0438\u0437\u043d\u0435\u0441\u0430.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/scc-new.sfcbg.website\\\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\\\/#primaryimage\",\"url\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/desislava-interview-featured-image-2-1.png\",\"contentUrl\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/desislava-interview-featured-image-2-1.png\",\"width\":1200,\"height\":628},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u0417\u0430 \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0438\u0441\u0442\u0438\u043d\u0441\u043a\u0438 \u0434\u043e\u0431\u044a\u0440 \u0435 \u043d\u0443\u0436\u043d\u043e \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0441\u043c\u0435\u043b\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/#website\",\"url\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/\",\"name\":\"Sales Club Conference 2025\",\"description\":\"\u041e\u0442 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u0435\u043c\u0430\u0447\u0438 \u0437\u0430 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u0435\u043c\u0430\u0447\u0438\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/#\\\/schema\\\/person\\\/ccba62fdbbd91df65b80167f11d052b9\",\"name\":\"r_terzieva\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/23022f9c1e6a9329a3b465b119dec9da9fe2193e753fdebafea0aead7879686f?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/23022f9c1e6a9329a3b465b119dec9da9fe2193e753fdebafea0aead7879686f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/23022f9c1e6a9329a3b465b119dec9da9fe2193e753fdebafea0aead7879686f?s=96&d=mm&r=g\",\"caption\":\"r_terzieva\"},\"sameAs\":[\"https:\\\/\\\/scc-new.sfcbg.website\"],\"url\":\"https:\\\/\\\/scc-new.sfcbg.website\\\/en\\\/author\\\/r_terzieva\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u0417\u0430 \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0438\u0441\u0442\u0438\u043d\u0441\u043a\u0438 \u0434\u043e\u0431\u044a\u0440 \u0435 \u043d\u0443\u0436\u043d\u043e \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0441\u043c\u0435\u043b - SCCTalks","description":"\u0414\u0435\u0441\u0438\u0441\u043b\u0430\u0432\u0430 \u0411\u043e\u0440\u0438\u0441\u043e\u0432\u0430 \u043e\u0442 Pen Shop Group \u0441\u043f\u043e\u0434\u0435\u043b\u044f \u0437\u043d\u0430\u0447\u0435\u043d\u0438\u0435\u0442\u043e \u043d\u0430 \u0438\u043c\u0438\u0434\u0436\u0430 \u0437\u0430 \u0432\u0441\u0435\u043a\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442 \u043a\u0430\u043a\u0442\u043e \u0438 \u0441\u044a\u0432\u0435\u0442\u0438 \u0437\u0430 \u0441\u0442\u0430\u0440\u0442 \u0438 \u0443\u0441\u043f\u0435\u0448\u043d\u043e \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u0435 \u043d\u0430 \u0431\u0438\u0437\u043d\u0435\u0441\u0430.","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_GB","og_type":"article","og_title":"\u0417\u0430 \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0438\u0441\u0442\u0438\u043d\u0441\u043a\u0438 \u0434\u043e\u0431\u044a\u0440 \u0435 \u043d\u0443\u0436\u043d\u043e \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0441\u043c\u0435\u043b","og_description":"\u0414\u0435\u0441\u0438\u0441\u043b\u0430\u0432\u0430 \u0411\u043e\u0440\u0438\u0441\u043e\u0432\u0430 \u043e\u0442 Pen Shop Group \u0441\u043f\u043e\u0434\u0435\u043b\u044f \u0437\u043d\u0430\u0447\u0435\u043d\u0438\u0435\u0442\u043e \u043d\u0430 \u0438\u043c\u0438\u0434\u0436\u0430 \u0437\u0430 \u0432\u0441\u0435\u043a\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442 \u043a\u0430\u043a\u0442\u043e \u0438 \u0441\u044a\u0432\u0435\u0442\u0438 \u0437\u0430 \u0441\u0442\u0430\u0440\u0442 \u0438 \u0443\u0441\u043f\u0435\u0448\u043d\u043e \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u0435 \u043d\u0430 \u0431\u0438\u0437\u043d\u0435\u0441\u0430.","og_url":"https:\/\/scc-new.sfcbg.website\/en\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\/","og_site_name":"Sales Club Conference 2025","article_published_time":"2023-03-16T10:26:48+00:00","article_modified_time":"2023-11-13T09:47:30+00:00","author":"r_terzieva","twitter_card":"summary_large_image","twitter_image":"https:\/\/scc-new.sfcbg.website\/wp-content\/uploads\/2023\/03\/desislava-interview-featured-image-2-1.png","twitter_misc":{"Written by":"r_terzieva","Estimated reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/scc-new.sfcbg.website\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\/#article","isPartOf":{"@id":"https:\/\/scc-new.sfcbg.website\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\/"},"author":{"name":"r_terzieva","@id":"https:\/\/scc-new.sfcbg.website\/#\/schema\/person\/ccba62fdbbd91df65b80167f11d052b9"},"headline":"\u0417\u0430 \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0438\u0441\u0442\u0438\u043d\u0441\u043a\u0438 \u0434\u043e\u0431\u044a\u0440 \u0435 \u043d\u0443\u0436\u043d\u043e \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0441\u043c\u0435\u043b","datePublished":"2023-03-16T10:26:48+00:00","dateModified":"2023-11-13T09:47:30+00:00","mainEntityOfPage":{"@id":"https:\/\/scc-new.sfcbg.website\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\/"},"wordCount":857,"image":{"@id":"https:\/\/scc-new.sfcbg.website\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\/#primaryimage"},"thumbnailUrl":"https:\/\/scc-new.sfcbg.website\/wp-content\/uploads\/2023\/03\/desislava-interview-featured-image-2-1.png","articleSection":["#SCCtalks"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/scc-new.sfcbg.website\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\/","url":"https:\/\/scc-new.sfcbg.website\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\/","name":"\u0417\u0430 \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0438\u0441\u0442\u0438\u043d\u0441\u043a\u0438 \u0434\u043e\u0431\u044a\u0440 \u0435 \u043d\u0443\u0436\u043d\u043e \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0441\u043c\u0435\u043b - SCCTalks","isPartOf":{"@id":"https:\/\/scc-new.sfcbg.website\/#website"},"primaryImageOfPage":{"@id":"https:\/\/scc-new.sfcbg.website\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\/#primaryimage"},"image":{"@id":"https:\/\/scc-new.sfcbg.website\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\/#primaryimage"},"thumbnailUrl":"https:\/\/scc-new.sfcbg.website\/wp-content\/uploads\/2023\/03\/desislava-interview-featured-image-2-1.png","datePublished":"2023-03-16T10:26:48+00:00","dateModified":"2023-11-13T09:47:30+00:00","author":{"@id":"https:\/\/scc-new.sfcbg.website\/#\/schema\/person\/ccba62fdbbd91df65b80167f11d052b9"},"description":"\u0414\u0435\u0441\u0438\u0441\u043b\u0430\u0432\u0430 \u0411\u043e\u0440\u0438\u0441\u043e\u0432\u0430 \u043e\u0442 Pen Shop Group \u0441\u043f\u043e\u0434\u0435\u043b\u044f \u0437\u043d\u0430\u0447\u0435\u043d\u0438\u0435\u0442\u043e \u043d\u0430 \u0438\u043c\u0438\u0434\u0436\u0430 \u0437\u0430 \u0432\u0441\u0435\u043a\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442 \u043a\u0430\u043a\u0442\u043e \u0438 \u0441\u044a\u0432\u0435\u0442\u0438 \u0437\u0430 \u0441\u0442\u0430\u0440\u0442 \u0438 \u0443\u0441\u043f\u0435\u0448\u043d\u043e \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u0435 \u043d\u0430 \u0431\u0438\u0437\u043d\u0435\u0441\u0430.","breadcrumb":{"@id":"https:\/\/scc-new.sfcbg.website\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/scc-new.sfcbg.website\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/scc-new.sfcbg.website\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\/#primaryimage","url":"https:\/\/scc-new.sfcbg.website\/wp-content\/uploads\/2023\/03\/desislava-interview-featured-image-2-1.png","contentUrl":"https:\/\/scc-new.sfcbg.website\/wp-content\/uploads\/2023\/03\/desislava-interview-featured-image-2-1.png","width":1200,"height":628},{"@type":"BreadcrumbList","@id":"https:\/\/scc-new.sfcbg.website\/za-da-bydesh-istinski-dobyr-e-nuzhno-da-bydesh-smel\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/scc-new.sfcbg.website\/"},{"@type":"ListItem","position":2,"name":"\u0417\u0430 \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0438\u0441\u0442\u0438\u043d\u0441\u043a\u0438 \u0434\u043e\u0431\u044a\u0440 \u0435 \u043d\u0443\u0436\u043d\u043e \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0441\u043c\u0435\u043b"}]},{"@type":"WebSite","@id":"https:\/\/scc-new.sfcbg.website\/#website","url":"https:\/\/scc-new.sfcbg.website\/","name":"Sales Club Conference 2025","description":"\u041e\u0442 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u0435\u043c\u0430\u0447\u0438 \u0437\u0430 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u0435\u043c\u0430\u0447\u0438","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/scc-new.sfcbg.website\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Person","@id":"https:\/\/scc-new.sfcbg.website\/#\/schema\/person\/ccba62fdbbd91df65b80167f11d052b9","name":"r_terzieva","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/23022f9c1e6a9329a3b465b119dec9da9fe2193e753fdebafea0aead7879686f?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/23022f9c1e6a9329a3b465b119dec9da9fe2193e753fdebafea0aead7879686f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/23022f9c1e6a9329a3b465b119dec9da9fe2193e753fdebafea0aead7879686f?s=96&d=mm&r=g","caption":"r_terzieva"},"sameAs":["https:\/\/scc-new.sfcbg.website"],"url":"https:\/\/scc-new.sfcbg.website\/en\/author\/r_terzieva\/"}]}},"_links":{"self":[{"href":"https:\/\/scc-new.sfcbg.website\/en\/wp-json\/wp\/v2\/posts\/2295","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/scc-new.sfcbg.website\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scc-new.sfcbg.website\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/scc-new.sfcbg.website\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/scc-new.sfcbg.website\/en\/wp-json\/wp\/v2\/comments?post=2295"}],"version-history":[{"count":2,"href":"https:\/\/scc-new.sfcbg.website\/en\/wp-json\/wp\/v2\/posts\/2295\/revisions"}],"predecessor-version":[{"id":3368,"href":"https:\/\/scc-new.sfcbg.website\/en\/wp-json\/wp\/v2\/posts\/2295\/revisions\/3368"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/scc-new.sfcbg.website\/en\/wp-json\/wp\/v2\/media\/3315"}],"wp:attachment":[{"href":"https:\/\/scc-new.sfcbg.website\/en\/wp-json\/wp\/v2\/media?parent=2295"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scc-new.sfcbg.website\/en\/wp-json\/wp\/v2\/categories?post=2295"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scc-new.sfcbg.website\/en\/wp-json\/wp\/v2\/tags?post=2295"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}